Role: Creative Director, Designer
Contributors: Christopher Kosek (Graphic Designer), Aaron Bruski (Video Producer)
Every year, Lithium holds a customer conference to unveil new products and celebrate their customers.
The theme for LiNC ‘16 was "THE NEXT DIMENSION". As in previous years, the primary goal for the visual design of the conference was to maintain a direct connection to the Lithium brand while creating flexible visual system that could be used for both physical signage and main-stage production graphics. The primary element for this visual system is the triangle pattern. This pattern is built from a base pattern of 3D cubes then abstracted to create a gradient from flat color to the pattern. This pattern represented the emergence of the next dimension within the Lithium brand system while creating a sense of motion, progress and transformation.
